Purpose
This card identifies the top "X" customers by parts sold, showing who your most important buyers are. It highlights which accounts are driving the highest order volume and helps prioritize account management, retention, and growth strategies.
Key Metrics
-
Parts Sold by Customer – Total number of parts purchased by each customer.
-
Ranking by Top 10 – Customers are ordered by purchase volume, with the option to adjust using the slider.
-
Trend by Month – Monthly breakdown shows whether customer activity is growing, shrinking, or stable.
Insights to Look For
-
Customer concentration: Identify if sales are heavily reliant on a small number of accounts.
-
Account growth/decline: Track whether major customers are buying more or less over time to anticipate revenue shifts.
-
Account diversification: See if volume is spread evenly across several customers or concentrated in a few, highlighting risk or stability.
-
Strategic opportunities: High-volume buyers may warrant stronger relationships, while mid-tier customers could be nurtured into top-tier accounts.